Here are the required length and specs for that.
When users are watching the Canvas ad they will be presented with an autoplay video. It is recommended to have it last less than that.Īutoplay Video Within Canvas Ad for Mobile
Video file size can not be bigger than 4GB.Minimum dimensions required are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).There are no text or character limits for Canvas Video Ads. That is why this kind of content allows users to swipe to the sides of the video and downward. Maximum count should be 2,200 characters.Ĭanvas Video Ads Within News Feed (Mobile)įacebook’s Canvas ads are a mobile experience to enhance a brand's storytelling.Text Character Limits for Collection Video Ads Recommended video dimensions: 1200 x 628.Video Guidelines for Collection Video Ads for Mobile This is perfect for promoting a video or a product and a few images of the same product in different colors.Īs you can imagine, the clothing industry can really take advantage of this type of ad. The Facebook Collection ads display multiple images with a main video above them. Link description shouldn’t be longer than 20 characters.The recommended amount is 90 characters.Video should be shorter than 30 seconds.Video file size must not be bigger than 2.3GB.Minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).Recommended video dimensions: 1080 x 1080 for both Landscape and Square.This kind of video ad is very effective since it allows users to see a lot of content in just one link. This video type makes it possible to showcase many videos linked to a user’s Facebook feed, a fanpage or a website. The headline maximum should be 25 characters.The recommended text length is 90 characters.The minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).The recommended video dimensions for both landscape and square are 1280 x 720 and 720 x 720.However, even though the right column video is smaller, the dimensions must be the same as the Desktop News Feed Link Video. You should also keep in mind that this kind of video can be displayed on the right column of Facebook. This type of video is also shown on Facebook feeds and has two basic dimensions: landscape or square (instead of portrait). But don’t worry, we will cover them all! Desktop News Feed Link Video (Landscape, Square & Right Column) There are many video ad types you can use, and each of them requires a different format. The recommended amount of characters is 90 when a link is included.Video length must not overcome 40 minutes.Link description maximum is 30 characters.ģ60 videos are those which enable users to scroll through a video to get a complete 360 degrees view.Įven though this kind of video is shown organically on Facebook feeds, it is usually prioritized by Facebook and appears on top.The recommended amount is 90 characters when it includes a link.The characters maximum is 2,200 characters.MOV are the most recommended video formats. Mobile renders to aspect ratio 2:3 for both Landscape and Portrait.If the video includes a link, then the aspect ratio is 16:9. 600 pixels of minimum width for Landscape and Portrait.Best video dimensions: 1280 x 720 pixels for both Landscape and Portrait.The difference among them is the video orientation. If you are going to create a video post, you will have to choose between Landscape or Portrait. These videos appear on Facebook’s feed, and friends and brands can share them. This is the most common type of video we can find on Facebook. However, there are multiple types of videos that can be shared on Facebook, and each one has specific dimensions and specs that need to be followed. And this statistic is only getting higher!
This means about 1.102 million people watching Facebook videos every week. Just click on the following links to go directly to your preferred platform:Īccording to a study, 45% of Facebook users spend at least an hour watching videos on this platform. And that is why we created this article about every social media post and ad video dimension you need to know in 2020. It is not always easy to find the required video size for each social media platform you want to be in.Īs we all know, content is king but distribution is queen.
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